Enterprises must perform quality responsibility

On March 14, the Deputy Director of the General Administration of Quality Supervision, Inspection and Quarantine and Deputy Secretary of the Party Committee, Zhi Shuping, expressed at the 3-15th China Quality Consumer Rights Protection Forum that this year’s “Government Work Report” has clearly stated that it is necessary to comprehensively improve product quality. This is an urgent task at present. To improve quality, enterprises must fulfill their main responsibilities.
Zhi Shuping said that in this year's "Government Work Report," Premier Wen Jiabao stressed that companies should be guided to focus on brands, standards, services and benefits, improve the quality management system, and strengthen social responsibility. Zhi Shuping believes that the overall improvement of quality is the need to achieve a sound and rapid economic development. Good word first, quality first. Without quality, there is no good talk. At the same time, this is also the need to safeguard the country’s image and consumer rights. The industrial products exported by China have been the product of the EU's most widely notified batches for five consecutive years, and the cases reported by African countries have also multiplied. Some countries and regions often take the quality of our products as an article, take various measures for China's export products, and even engage in politicization of quality issues, discrediting “Made in China” and denigrating China’s image. Therefore, only by safeguarding the quality and safety of products can we safeguard national interests and national image so as to protect consumer rights and interests.
He stressed that to improve the quality of the company must fulfill the main responsibility. Enterprises must focus on quality management, create a brand. From raw materials into the factory, processing and production, to the product delivery, sales, every post, every process, every link, we must strictly control the quality. In particular, we must point out that because of quality and other reasons, there are not many brands that our country has clamored for. It is a "manufacturer" and a "weak brand." The world’s top 100 brands have not yet had a place in China. Therefore, we must establish a brand awareness of quality, vigorously promote standards innovation, technological innovation, management innovation, and strive to build Chinese brands, so that "Made in China" is truly a "good and cheap" synonymous with the "brand name" sign.

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